What have the marketing team been doing in 2015 and what's next? Here is a quick reminder of the help and resources we can offer to support your marketing projects.

Watch this space for news about a brand new Fisher German website in 2016!

Happy Christmas from Jackie, Amanda and Tina

Advertising - do you need an advert for a local show or point to point? Here is the updated point to point ad for 2016. Let Amanda know what size you need and whether it needs to be colour of mono.

We have also been working on some new corporate advertising for 2016 - here are a few we have produced so far (click on the ads to view full size) -

Briefyourmarket - create new emarketing campaigns to make the most of your contacts. A brand new version of BYM will be available in the new year with additional features.

Social media -  campaigns to promote your service or local office

Print - talk to us about designing and costing up flyers, mailings etc

Presentations - following on from the events guide, a new guide to creating really effective presentations will be launched in the new year.

Our PR reports have been upgraded - read the latest one here.

We have been working on a range of marketing toolkits to help you - 

Writing press releases - how to write a press release which will appeal to journalists

Presenting and public speaking - how to prepare for public speaking

BYM - in the know - how to apply the intelligence from BYM for business development

A new guide is available here on how we monitor and response on social media which also includes the procedure for handling negative PR campaigns.

Coming soon ... 

We will be working on a comprehensive guide to creating and delivering effective presentations in the new year. 

Further toolkits will be issued but if there is a particular area of marketing you would like to see covered, click here to contact the marketing team.

BYM has become a big success since we first launched in October 2014.

We are now talking far more regularly to specific groups of our clients and contacts.

We now have a regular timetable of publications going out which include - 

Agrifacts - monthly

Renewables enewsletter - quarterly

Firmwide enewsletter - quarterly

Thame enewsletter - quarterly

Cheshire and Staffordshire enewsletter - quarterly

Market Harborough enewsletter - quarterly

HS2 updates - as and when updates happen

Rural/farms enewsletter - quarterly

Commercial sector enewsletter - first edition out this month

BYM is also being used for -

Invitations to drinks parties and events

Save the date for events

Email circulation of publications such as the magazine to contacts who have requested it

Don't forget that there is a wide range of BYM user guides available on FishNet -

Legal – how to avoid data protection/copyright issues

Emails – how to set up emails

Targeting – how to choose a list of contacts

Newsletters – how to set up a local/hub newsletter

Contacts – how to look up your contacts and add new ones

Contacts without email - how to add contacts with no email address

Articles – the types of article you can create for your newsletter

Housekeeping – keeping BYM tidy

Inspiration – generating ideas to make the most of BYM

Improving contacts - how to build and maintain a great contact list

Reports - how to look at reports after an email/newsletter has been sent

Adding value - how to get people engaged with your emails and newsletters

If you need advice on setting up an emarketing campaign, please contact Amanda or Tina who will be pleased to help.

A big thank you to everyone who has supported BYM and worked so hard to create emails and enewsletters

How we report on marketing activity and analyse results.

Your guide to getting the most from what's available.

Not quite sure of the brand rules - check them out here